
Big Game Steel manufactures heavy-duty sheet metal storage rack systems for industrial fabrication environments — the kind of shops running forklifts and cranes and dealing with 4x8, 5x10, and 6x12 sheets every day. Their Standard and Combo rack systems solve a real problem: most fab shops waste floor space and compromise safety with wooden pallets and improvised storage. Big Game Steel gives them a purpose-built solution that stacks to 18 feet and holds 5,000 pounds per shelf.


This was a brand-new product launch requiring a site built from scratch. We developed the full web presence in Webflow — brand positioning, product architecture, SEO copy, and page structure — all aimed at reaching shop owners and operations managers searching for sheet metal storage solutions. The copy was written to resonate with a no-nonsense industrial buyer: focused on safety, efficiency, and ROI. Every product page was built with organic search in mind, targeting the specific terms fabricators use when they're ready to buy.
Big Game Steel
1 Month
Website Build
Web Design